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Natural balance for pure hair wellness
Hair is a very important – and beautiful – part of our body. And as such, you are careful about what you prefer to use.
Keune So Pure is exactly what the name suggests: a pure range of sulfate-, and ammonia-free color, care and styling products. A complete range of products that are 100% vegan and celebrate nature.
![Features Features](https://rfasiainternational.com/so-pure/wp-content/uploads/sites/9/elementor/thumbs/Features-pchi6kx5uhh5bp3zk8zd1jfox6u3tl9g843alg66eg.jpg)
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Ammonia- and Paraben Free
So Pure Color
Keune’s exclusive ammonia-free color program for professionals soothes the hair and the soul. A mild and effective way to color and lift the hair in an infinite palette of beautiful, interchangeable, natural and fashion shades.
Hair Welness
So Pure Care
Treat your client’s with a complete hair wellness experience. So Pure provides treatments for every hair need.
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Create long-lasting looks
So Pure Styling
A complete range of styling products to create long-lasting looks. Complete
each treatment perfectly with a styling treatment enriched with fruity orange and palmarosa essential oils. So Pure Styling is paraben-free. The hold and shine factors are based on a rating scale from 1 to 10.
Natural ingredients
Plant extracts and essential oils
There are no sulfates in our So Pure shampoos – instead, we use guar gum and coconut oil. And our Pure colors are ammonia-free.
What did we include? So Pure products are enriched wil plant extracts containing natural active ingredients and certified organic essential oils to create a beautiful aromatic experience.
For moisture, shine and protection, all So Pure products are enriched with certified organic argan oil.
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